Интернет-жанры

The paper deals with reader comments to blogs in Runet treated as a speech genre. The relevance of the topic lies in the fact that blogging is a common practice of public discussion concerning vital or interesting problems of present day life in Russia. The topics analyzed include social problems, historical issues, literature, ecology and technological progress. The aim of the article is to describe the types of comments to blogs.

The article discusses changes in scientific communication that are related to its transfer to a digital environment. The authors aim to reveal structural and semiotic transformations that the genre of scientific article undergoes in the context of transition from paper to a digital format. To this end, the characteristics of the genre in its traditional printed format are compared to the characteristics of scientific articles as they are presented in the electronic versions of journals.

The article compares the use of graphemes Z and V in written Russian Internet mass media of various genres: traditional (articles of Internet news portals and sites of regional governments), communicative (comments, messages, posts on social networks), marketing (names of brands, advertisements, event announcements, promotional posts) of two time periods, the watershed for which was the political event of February 24, 2022, which became known in the language under the name “military special operation in Ukraine”.

We analyze the influence of new technologies of communicative interaction on the transformation of the speech genre of consumer reviews on the Internet. The research is based on reviews of doctors and medical services taken from the websites of specialized online publications and forums. The author compares modern Internet-reviews of the consumer with the genre-prototype – reviews in the Book of Complaints and Suggestions.

The article presents the analysis of linguistic and cultural features of COVID-19 discourse. The current research is an attempt to identify the discourse-forming features of the given discourse as well as to analyze the empirical material focusing on its genre and language features. The analysis is based upon general scientific methods, with the use of interpretive methodology and contextual analysis.