теория речевых жанров

The article presents an analysis of the Instagram Internet service genre features. The place and importance of Instagram among Internet communication social services are discussed.

        The article is devoted to the changes of speech genres and speech genre picture of modernity. The creationistic potentials of speech genres are conceptualized: how genres are involved in the creation of this picture due to their objective nature and potentials, which are considered in the article through the oppositions formed by pairs of opposing, interconnected tendencies: national-specific ? universal. linguistic ? extralinguistic. way from above ? way from below . development of new phenomena on the national (original) basis ? borrowing.

The article deals with the status of the speech genres theory (SGT) and its contribution to the development of modern linguistics. In his polemical article Professor V. V. Dementyev argues that SGT is characterized by the wide range of research problems, a close connection with such academic domains as the theory of speech acts, colloquial studies, discourse analysis, linguistic personology and other areas that study a human and their language.