научно-популярный дискурс

The article presents the analysis of the speech genre aspects of TED talks, identifies their place in the speech genre hierarchy, their reference to the communication sphere and specifies their chronotopos peculiarities. Genregenetic properties of TED talks, forming their model, are analyzed through the research of their pragmatic framework constituted by discourse markers: through the aspects of discourse organization, the addressor and the addressee’s interaction, the author’s selfpresentation.

The article deals with gender aspects in the use of English selfmentions – phrases containing first person pronouns and possessive adjectives (I, we, me, us, my, our). The research is based on TED talks given by men and women, experts in different areas of expertise (medicine, psychology, politics, business, and neuroscience). Selfmentions are directly oriented to the image of the author and reflect the subjective-modal side of communication.