Н. В. Гоголь

Speech genre reality within the context of the stated topic turns us to the comparative analysis of literary and every day, casual nature of communication. Genrogenic situation (the term of V. V. Dementyev) is understood as a necessary background of a speech genre discovery and is a key to the analysis of a multilevel repertoire of speech genres in N. V. Gogol’s play “The Government Inspector”. Both the title and the epigraph demonstrate a premonition of such speech genres as reminder, denouncement, warning and

Lingvomagology is a new branch of linguistic theory of communication it describes the image (hence the term) of one people or a country in the linguistic consciousness of other people. lingvoimagology studies its verbalization. The subject of lingvoimagology is an assessment, stereotypes, rituals, precedent phenomena, paralinguistic situations.