International journal
ISSN 2311-0759 (Online)
ISSN 2311-0740 (Print)

media discourse

The interaction of the categories of expressiveness and evaluativity in personal genres of the US media discourse

The aim of the given research is to elucidate the correlation between lexical stylistic (expressive) devices and their contextual evaluative meanings in the genres of blog and column of the US media space. The categories of expressiveness and evaluativity are the most essential for adequate understanding and interpretation of modern media in the context of technological convergence, information exchange speed increase, tangible transformation of genre systems, and increased subjectivity.

Dialogization of discourse and genre in media

The article studies dialogization of media monologue messages aimed at intensifying the interiorization of new information into the addressee’s picture of the world by stimulating a dialogue with the audience. There have been singled out two levels of dialogization–discourse and genre.