linguistic means

The article examines backhanded compliment, its place in the structure of speech genres, correlation with politeness and linguistic characteristics. It is shown that, from the perspective of intentionality, it is represented by two types: 1) awkward compliments indicating the speaker’s linguistic or emotional incompetence; 2) ‘insults in disguise’.

The article deals with the genre of “master class” within the structure of gardening discourse. The author attempts to identify the discourse forming features of the genre in three different communicative forms: spoken live communication, online coaching, and to analyze the researched empirical material focusing on the linguistic features of the discourse. The proposed analysis is carried out using general scientific methods, incorporating interpretive method, contextual analysis, and comparative analysis.