journalism

Based on the material of a conglomerate of texts devoted to the reconstruction of the image of a modern politician, the author tried to characterize genre processes in journalism of the early 21st century. The material of the article was mainly texts for 2016–2024, published in popular print editions and their electronic versions and allowing us to come to a number of conclusions about the specifics of genre formation.

The article attempts to explicate the stylistic figure of the oxymoron as a phenomenon that shows the representation in the sphere of language of a specific property of human consciousness and the picture of the world structured by it – the presumption of the unsubstantial nature of opposites and the possibility, on this basis, of their discursive actualization in the formulas of semantic synthesis.