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On style-genre partnership

The article is dedicated to the speech genre as a unifying basis for different theories of style.
We clarify the notions of language, speech, dis-course, text in terms of «language phenomena» aspects singled out by L. V. Scherba. Terminological stability allows us to outline four approaches to style definition: cognitive, systemic-structural, textual and communicative.
The cognitive aspect of style corresponds to the «system of concepts and strategies of usage». In this view, the speech genre allows for diverse definitions. It forms a cognitive style and can be instrumental in cognitive modeling.
The systemic-structural aspect supports the idea of resource stylistics included in genre studies.
The textual aspect puts style on equal footing with the speech genre.
The communicative aspect interprets communicative style as an abstract category actualized through a speech genre with cognitive-communicative characteristics.

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