This article is devoted to studying the administrative announcement as a speech genre in Russian language. Administrative announcement is considered as an complex informative and imperative speech genre of natural and official written language, which register changes in communication and culture. Administrative announcement as an administrative and regulating sort of text completes an important role in social interaction regulating. It functions in different communication fields and represents features of corresponding discourse types remaining the integrate speech genre. It is formed by means of specific communication strategies and tactics corresponding to the national traditions. On the basis of officiality grade there were outlined core of meaning and it’s field of the given speech genre. The research of administrative announcement in Russian cities allows to make a conclusion that last time there is a trend to use it’s peripheral forms. In our point of view this trend is reflective of modern communicative situation.