The paper deals with semiotic representation of discourse treated as a text immersed in a communicative situation. In this respect discourse may be analyzed from the point of view of 1) its form and content correlation and 2) types of its content. The first approach makes it possible to single out three contextually relevant levels of discourse manifestation: 1) a concrete situationally bound utterance or text, 2) a text genre and 3) a discourse type. The second approach is aimed at description of semiotically relevant contensive types of discourse.