прием

The article deals with the genre and technique of parallel in feuilleton criticism of the early 20th century. The introduction examines theoretical works on various aspects of the analyzed phenomenon and formulates the task of the research – to expand theoretical ideas about the parallel genre, as well as to identify its additional characteristics and features.

The article demonstrates various speech figures forming the relevant stylistical basis of newspaper comic genres of a minimal text structure. It also shows the existing tendencies in dominant figurative means in the most widely spread genres. names of figures are suggested that have no acceptional terminological designation. Thus the problem of systematic description of small-size newspaper genres of comical nature may be settled, and the notion of potential formation of stylistical figures may be broadened.