лексикографическое и психолингвистическое значение слова

The article regards the problem of speech genre’s revelation in the mind of language speaker. In this respect, it proposes the complex approach to the investigation of speech genres which relies on the use of various sources of material including the data of associative experiment presented in the associative dictionary. The value of associative data is fully discussed in relation with such problems as the acquisition of speech genres by language speaker and their actual range in what they call “the genre competence”.

Russian frankness in a linguocultural aspect has been researched by some Russian linguists, such as E. M. Vereschagin, V. V. Dementyev, etc. A vast list of literature referred to this issue can be found in the dissertation of M. M. Naumova. The article suggests considering frankness as one of the constants of Russian linguoculture through the speech genre of refusal. The above mentioned genre is a large communicative phenomenon. Categorical refusal is a speech genre which requires frankness leading to effective communication.