интернет-жанр

We analyze the influence of new technologies of communicative interaction on the transformation of the speech genre of consumer reviews on the Internet. The research is based on reviews of doctors and medical services taken from the websites of specialized online publications and forums. The author compares modern Internet-reviews of the consumer with the genre-prototype – reviews in the Book of Complaints and Suggestions.

The article aims at the substantiation, definition and genre characteristics of a new sphere of Internet communication – learning online discourse, which is becoming increasingly important in modern educational practice due to various social processes and technological development of society, but has not yet become the subject of linguistic and genre analysis. The research is based on observation and comparison of various genres emerging in online learning and illustrated by the online discourse on studying foreign languages.

The study is devoted to the concept of genre 2.0 development, the identification of problem areas of modern virtual genre studies and relevant approaches to its analysis. The article analyzes communicative, morphological, lexical, syntactic and paralinguistic features of communication in the messenger as a new genre 2.0 of Internet-communication.

The paper focuses on the research issues of a new field of linguistics – linguistics 2.0, one of the areas of study of which is the analysis of social media genres – genres 2.0. Taking into account basic parameters of structuring the genre space of political discourse, the analysis of the genre Instagram in the field of political communication is presented.